Click to enlarge. Source: SEMrush Domain Analytics.
Organic traffic has increased 73.4% year over year, growing from approximately 229 monthly visitors in 2025 to 397 in 2026. While there was a temporary decline around June, traffic has stabilized and is trending upward again. This indicates that the site's SEO improvements and content strategy are generating more visibility in Google.
The website now ranks for 1,626 organic keywords, representing a 6.1% increase over last year. Keyword growth has remained steady throughout the year, meaning the site is appearing in search results for more relevant searches. Continued content creation should further expand keyword coverage.
Estimated organic traffic value increased 280.9%, now worth approximately $7,347/month if purchased through Google Ads. This is one of the strongest indicators in the report because it means the website is ranking for more valuable, higher-intent search terms that would otherwise be expensive to advertise for.